Hines Negotiates Rental of its Jewel on Paseo de Gracia with Nike & Victoria’s Secret

25 March 2019 – Eje Prime

The US firm Hines is holding negotiations with Nike and Victora’s Secret to lease the retail premise in the former headquarters of Banco Popular.

The investment fund acquired the property at number 17 Paseo de Gracia for €90 million in March 2017, and, after completing a €10 million renovation project last year, is going to lease the building’s office space to the coworking group WeWork.

The two retail brands are competing to occupy the prime store, which has a surface area of more than 2,000 m2 and which is being marketed by CBRE.

Hines’s portfolio in Spain comprises fifteen assets, of which ten are located in Barcelona and the rest in Madrid.

Original story: Eje Prime (by I.P. Gestal & P. Riaño)

Translation/Summary: Carmel Drake

Klépierre to Invest €45M in Expansion of Maremagnum Shopping Centre in Barcelona

3 May 2018 – Eje Prime

The world’s shopping centre giants are very much focused on Spain. Whilst at the beginning of the year, Unibail-Rodamco announced that it was putting up for sale four non-strategic shopping centres in Spain, today, it is another French firm, Klépierre, who is picking up the gauntlet and redoubling its commitment to the country. The company is going to invest €45 million in the expansion of its Maremagnum shopping centre, located in Barcelona, according to sources at the company speaking to Eje Prime.

The group estimates that it will spend €45 million to increase the complex by 8,000 m2, space that will be added to the second floor and sides of the shopping centre. According to the company, the building work will begin in the coming months, although it is not expected to be completed until the second half of 2021. This is the only renovation or expansion project that Klépierre currently has planned in Spain for the next few years.

Maremagnum is one of the jewels in the crown of Klépierre. Located in one of the most touristic enclaves of Barcelona and where a large number of cruise ships disembark every day, the complex was launched in 1995 and was renovated in 2012.

Currently, Maremagnum has a total surface area of 22,542 m2, of which 18,800 m2 are dedicated to commercial activity. More than 154 brands operate in the shopping centre, including the Swedish giant H&M, the majority of the Inditex chains, the US firm Victoria’s Secret and restaurant operators such as McDonalds.

Maremagnum has formed part of Klépierre’s portfolio since 2015 when it completed the purchase of the Dutch company Corio for €7.2 billion. The French group completed the acquisition of Corio after launching a public exchange offer in October 2014 for 93.6% of the shares in circulation.

The objective of the French real estate company with that purchase was to expand its presence in countries such as France, Italy, Spain and Portugal, given that Corio owned complexes in seven counties and in urban centres such as Amsterdam and Istanbul, as well as in cities such as Madrid, Rome, Turin, Utrecht and Berlin.

Specifically, following that merger, Klépierre took ownership of an asset portfolio comprising 178 shopping centres spread over 16 European countries with a combined asset value of €21 billion. In this way, after the merger, Kléperre’s portfolio in Spain comprised around twenty shopping centres, worth more than €2.26 billion, and which generate a profit of €110 million for the group (…).

Good results for the sector in Spain 

In macroeconomic terms, shopping centres are performing well in Spain at the moment. Turnover for these types of assets rose by 1.5% last year with respect to the previous year, whilst visitor footfall grew by 1.1% YoY.

The sectors that performed the best last year with respect to 2016 in terms of sales were the home, leisure and restaurant sectors, with increases of 5%, 3.7% and 2.7%, respectively, according to a report from Cushman&Wakefield.

According to the real estate consultancy, new additions such as customer advisory services and sensory and emotional perception, which create new experiences for users, have helped this increase in shopping centre sales figures and visitor numbers. Nevertheless, consumer electronics stores saw their sales fall by 1.8% last year, with respect to 2016.

The occupancy rate of the assets analysed was 91% in 2017, three points above the level last year. The higher demand for retail space also led to increases in rents in shopping centres, which saw rental prices rise by 1.4% last year.

Original story: Eje Prime (by Custodio Pareja)

Translation: Carmel Drake

More Than 1 Million People Visit Plaza Río 2 In <1 Month

13 November 2017 – Press Release

On its first two days of opening (20 and 21 October), the Plaza Río 2  shopping centre recorded its highest footfall figures, with 86,000 visitors on each day, taking the average entry rate to 6,000 people per hour. 

Plaza Río 2 expects to receive 1,500,000 visitors between Black Friday and 6 January 2018, which marks the end of the Christmas campaign.

The Plaza Río 2 shopping centre is taking stock of its performance since it opened on 20 October 2017. And it is doing so with a round number. In just over 20 days, it has broken the threshold of 1 million visitors. This data reflects the fact that the public like the wide range of possibilities on offer there.

During its first two days of opening (20 and 21 October), it recorded its highest footfall figures, with 86,000 visitors on each one of those dates, which represents a spectacular average entry rate of 6,000 people per hour. Plaza Río 2 opened on a date that was not particularly well suited to trading, given the weather, which makes the 1 million visitor figure even more impressive. If we look at the days of the week that have received the most footfall, Saturdays are the busiest day so far, followed by the bank holidays.

In terms of where the visitors are coming from, it must be said that they are arriving from both sides of the banks of the Manzanares River. Plaza Río 2 represents a breath of fresh air for the area from a commercial perspective and, moreover, has managed to entice people from other parts of the capital. In short, the new public is on the lookout for new leisure spaces. The managers of the centre are very happy with the results obtained so far and state that they hope to receive 1,500,000 visitors between Black Friday and 6 January 2018.

With 160 establishments filling its 40,000 m2 space, the centre managed by the property developer Sociedad General Inmobiliaria de España (LSGIE) offers a unique shopping experience that has been enhanced by a very interesting gastronomic proposal. The Mirador de Plaza Río 2, with the largest restaurant terrace in Madrid (3,000 m2), is home to 9 dining premises, catering for every culinary taste.

With an investment of €200 million and 100% of the stores leased before it opened, the centre has created 1,800 direct jobs and provided employment to 2,000 people during the construction phase. Moreover, it has managed to attract brands that are not typically found in shopping centres, such as the case of Victoria’s Secret, Armani Exchange and H&M Home.

Plaza Río 2 comprises 6 floors, 3 dedicated to shopping, 2 to parking and 1 to dining. Its modern, urban and state-of-the-art style has made it a commercial attraction for visitors to the Matadero and Madrid Río, as well as for residents of Usera, Arganzuela and Madrid centre. Natural light is the main protagonist of the building, which is equipped with the most advanced systems in terms of energy efficiency and sustainability. It has 35 bays for recharging electric vehicles and the building’s lights automatically adjust the intensity of the light they emit depending on needs.

The French property developer Sociedad General Inmobiliaria de España (LSGIE) has been responsible for undertaking this project, which represents its eighth shopping centre in Spain and its fifth in the Community of Madrid, after it first ventured into the capital in 1983 with Madrid 2 La Vaguada.

Original story: Press Release

Translation: Carmel Drake

Victoria’s Secret & Armani To Open Stores In Plaza Río 2 Shopping Centre

16 October 2017 – Expansión

On Thursday 20 October, the luxury Italian brand Armani is going to open a new store in Madrid. However, the new establishment is not going to be located on one of the capital’s high-end streets, such as Serrano or Ortega y Gasset, but rather in a shopping centre: the new Plaza Río 2.

Located on the banks of the River Manzanares, the Plaza Río 2 shopping centre is the latest project from the French real estate giant La Société Générale Inmobilière (LSGI). With a total investment of almost €200 million, the company has managed to secure tenants for the entire retail space, which measures 38,931m2, out of a total surface area of 127,873 m2.

The new tenants include household name brands, including several belonging to the Inditex group, such as Massimo Dutti and Zara Home, as well as new faces in the shopping centre business in Spain.

Such is the case of the aforementioned Armani group, which will open an Armani Exchange store for the first time in Spain; Armani Exchange is the Italian group’s brand that targets a younger audience.

Meanwhile, the underwear firm Victoria’s Secret, famous for its annual catwalk show with supermodels, will also make its debut in a shopping centre in Madrid with a store in Plaza Río 2.

Until now, the firm, owned by the US group L Brands, has had a presence in two shopping centres in Barcelona, as well as in the airports of Málaga, El Prat and Adolfo Suárez Madrid-Barajas, in the cosmetics and accessories format. Just a few days ago, it opened its first high-street store in the Spanish capital, in premises measuring 150m2 on Calle Fuencarral, which will be joined by its new establishment in Plaza Río 2 next week.

Another first in the new shopping centre will be the H&M Home line. The Swedish firm has reserved a surface area of 3,000 m2, spread over three floors, where it will open a store that will offer its H&M Home household collection for the first time in the centre of Madrid.

Plaza Río 2 is the eighth shopping centre that LGSI has opened in Spain. Through its subsidiary LSGIE, the company has promoted well-known establishments such as Madrid 2 La Vaguada, one of the first shopping centres that ever opened in Spain. In addition to this latest new opening, the group plans to renovate and expand its different assets in the Spanish market, according to sources at LSGIE.

Original story: Expansión (by Rocío Ruiz)

Translation: Carmel Drake