Inditex Reorganises its Logistics & Unifies its Warehouses for Online & Physical Stores

28 February 2018 – El Economista

In recent years, one of Inditex’s big secrets has been its logistical efficiency and its capacity to move any garment anywhere in the world in record time. Nevertheless, the development of its online business has now forced the Galician fashion giant to go a step further.

With the aim of reducing costs and increasing its profit margins, which have been decreasing systematically since 2012, Inditex has launched a project to unify the management of stock for its physical and online stores. The idea is that the same warehouse should be able to supply stores on the high street and in shopping centres, as well as customers who buy garments through the website.

The project forms part of the company’s digital integration policy. In fact, data collected by Inditex shows that a significant proportion of customers make their purchases online in the same physical store and that around 60% of the returns and exchanges for products purchased through the online channel are managed in a physical store.

Omnichannel strategy

In this vein, in recent months, Inditex has been strengthening its omnichannel strategy. In this way, at its store in Marineda, in La Coruña, it has opened an automated delivery point, with capacity for up to 700 packages, where users may pick up orders they have placed online without having to wait.

After launching that project last September, under the development of its equipment at the Technological Centre in Arteixo (La Coruña), the company explained that its aim is to take a step further towards the integration of its physical and online stores.

Improved deliveries

In December, the President of Inditex, Pablo Isla, announced that the group had started to offer same-day delivery in six cities – Madrid, London, Paris, Istanbul, Taipei and Shanghai – and next-day delivery in Spain, France, the United Kingdom, Poland, China and South Korea.

According to Isla, it is about looking for an “increasingly comprehensive management of the online business”, whereby allowing improvements in delivery times. Just a few weeks ago, at the end of January, Zara, the flagship brand of the Galician group, unveiled the first store in the world that specialises in making and collecting online orders, as well as processing any returns or exchanges, at a new store in the Westfield shopping centre in Stratford (London).

That is a pop-up or temporary store, which will remain open until the flagship store in the same shopping centre is reopened in May, which is going to see its surface area double to 4,500 m2 with a completely new concept.

“The staff in that store use tablets and mobile devices to help customers, who have the option of receiving their orders just a few hours later – if the order is placed before 14:00 – or the next day – if it is placed after that time. It also facilitates the payment system thanks to an innovative system of bluetooth card payment terminals”, explain sources at Inditex. The company, which has 7,504 stores in 94 markets around the world, has an online presence in 45 countries and is continuing to make progress against the large online platforms, such as Amazon and Alibaba. Meanwhile, the stock market is still punshing the group for its falling margins; on Tuesday, its share price fell again, by 0.86% to €25.25.

Original story: El Economista (by Javier Romera)

Translation: Carmel Drake

Manuel Jove Invests With His Marineda Partners Again

16 April 2015 – Expansión

After selling the Marineda shopping centre in La Coruña last summer to the Socimi Merlin Properties for €260 million, Manuel Jove (pictured above) and his partners are now working together on some new real estate projects.

The founder of Fadesa and his partners, the businessmen José Collazo and Modesto Rodríguez, have carried out two increases in the share capital of their company, Starco Invest. The company, created in September 2007, is 50% controlled by Manuel Jove, through a subsidiary of his holding company Inveravante, whilst Collazo and Rodríguez each hold a 25% stake.

At the end of March, the shareholders of Starco conducted two capital increases amounting to €12,526 million and €6,263 million, respectively, according to data recorded in the Commercial Register. In the case of the first, the operation was completed through a monetary contribution. Meanwhile, the second transaction was performed through the contribution of an asset, namely a plot of land occupying around 10,700 square metres, which has been approved for tertiary (residential) use.

The plot of land is located on the La Grela industrial estate in La Coruña and according to real estate sources, it was purchased from a financial entity. Until a few months ago, the textile company Caramelo, in which Jove also holds a stake, had its headquarters on this site. However, the company had to transfer the land to its creditor bank as part of the bankruptcy process, which it has been immersed in since April 2013.

The partners of Invest Cos have confirmed the acquisition of this land and said that they do not yet know what the land will ultimately be used for.

After selling his company, Fadesa, to Fernando Martín for more than €2,200 million in 2007, Manuel Jove created the company Inveravante, through which he has invested in numerous real estate and renewable energy projects.

Meanwhile, Jove joined forces with Modesto Rodríguez, José Collazo and José Souto (who no longer holds a stake in Starco) to undertake the Marineda real estate project, which mainly focused on the shopping centre, but which also included a hotel (which was also transferred to the Socimi last year) and an office building.

Jove and his partners generated a profit of around €50 million from the sale of Marineda, according to sources close to the transaction. In September, the businessmen wound up the company Invest Cos and since then they have been jointly managing the offices.

Original story: Expansión (by R. Ruiz)

Translation: Carmel Drake

Klépierre, Invesco And TH Offer €350m For Plenilunio

19 January 2015 – Expansión

The home straight/ Orion receives three binding offers for the Plenilunio Retail Park. Unibail Rodamco withdraws from the process.

The sales process for one of the largest shopping centres in Madrid is in its final stages with three finalists. The French company Klépierre and the funds Tiaa Henderson (TH) and Invesco have all submitted binding offers for the property.

Invesco is the latest candidate to join the bid for the centre; the French-Dutch group Unibail Rodamco has withdrawn from the process. The shopping centre operator had expressed interest in acquiring Plenilunio to create a Golden Triangle in Madrid, as the owner of three landmark properties: La Vaguada, ParqueSur and through this transaction, Plenilunio. However, the high price offered by its competitors has put pay to Unibail Rodamco’s aspirations, explain industry sources. The British real estate company Grosvenor has also expressed interest in the centre, according to real estate sources.

Thus, TH – which bid alongside a sovereign fund -, Invesco and Klépierre would all be willing to pay €350 million for this property, which occupies a surface area of 220,000 square metres. Plenilunio has 70,000 square metres of retail space (GLA), distributed over three floors, plus 2,500 parking spaces, according to the Spanish Association of Shopping Centres. The property, which has an occupancy rate of almost 98%, generates annual rental income of €20 million.

Upon receipt of the binding offers, the current owner, the US fund Orion, must choose whether to negotiate with a single finalist or to conduct a final competition with two of the finalists. It is expected to take this decision quickly as it aims to close the sale during the first quarter of 2015, as revealed by Expansión on 17 December.

Plenilunio, which opened in May 2006, was developed by the Spanish real estate firm Riofisa (acquired soon after by Colonial). Before its opening, Banco Santander bought the property for €275 million, and then sold it onto Orion for €235 million in 2009.

The US fund controls the property through its company Orion Columba which adopted a Socimi structure in September 2013. The sale of Plenilunio is the second large divestment that Orion has undertaken in Spain in recent months – it closed the sale of the Puerto Venecia shopping centre in Zaragoza at the end of 2014. The property, the largest in Spain, was acquired by the British real estate company, Intu Properties for €451 million. In October 2013, Orion paid €144.5 million for the 50% of the centre that it did not already own.

Plenilunio is one of 80 shopping centres expected to change hands over the next few months in Spain, according to Deloitte Real Estate. In 2014, more than €2,100 million was invested in shopping centres across the country, driven by the sale of Marineda in La Coruña for €260 million and Islazul in Madrid for €232 million.

Original story: Expansión (Rocío Ruiz)

Translation: Carmel Drake