Madrid Gets Ready for the Opening of 2,000 Luxury Hotel Rooms

7 January 2018 – Expansión

The hotel market in Madrid is enjoying a happy time. After years as the ugly ducking of Europe’s capitals, with barely any major luxury brands operating in the city, 2,000 luxury rooms are scheduled to open in the city centre over the next two years. “Spain had a very moderate number of five-star hotels in comparison with other global capital cities. Nevertheless, the Town Hall of Madrid implemented a strategic plan for tourism, which boosted the image of the city as a global destination and that attracted international companies, which are taking the city to their own tourist clients”, says Javier García-Mateo, Partner in Financial Advisory at Deloitte.

“The existing luxury hotel stock comprises around 5,000 rooms and over the next few years, another 2,000 rooms will be added, of which 1,000 will be new and the rest will be in renovated properties”, adds Félix Villaverde, Manager at Deloitte Financial Advisory.

The first hotel already opened over Christmas: the US hotel chain Hyatt Hotels has returned to Madrid, specifically, to the heart of the city with the opening of Centric Gran Vía Madrid, a five-star establishment with 159 rooms – including 16 suites (…). With an investment of €30 million, Hyatt has returned to Madrid, after leaving the management of another five-star hotel in the capital in 2009: the Villamagna.

During the first quarter of 2018, another five-star establishment is expected to open. In this case, it will be the chain VP in Plaza de España. It will contain 214 rooms, spread over 17 storeys, following an investment of €90 million (…).

Projects on the lookout for a brand

Some of the other new projects planned for this year in the luxury hotel market in Madrid have not yet been defined. They involve plans for the former Hotel Velázquez and the property owned by the fund KKH in Plaza de las Descalzas.

Last May, the Salazar family sold the Gran Hotel Velázquez for around €60 million. Now, the new owner, the real estate group Didra, is looking for a hotel partner to operate the renovated property. In the case of KKH’s property in Madrid, the negotiations are more advanced. The former headquarters of the Monte de Piedad de Madrid is being renovated to open a five-star hotel and a dozen brands have expressed their interest in operating it. The Park Hyatt, The Peninsula and Saint Regis, from the Starwood group, are the favourites in the running, according to sources in the sector (…).

In addition to these projects that still need to be defined, in 2019, several luxury establishments are due to open, including, the first Four Seasons Hotel in Spain, which will open in the Canalejas complex with more than 200 rooms.

Moreover, a four-star, but nevertheless high-profile, hotel is being created by the Mallorcan chain RIU, which will restore Edificio España, in disuse for a decade, to open a modern urban hotel with 650 rooms.

Meanwhile, Marriott Starwood, the largest hotel chain in the world, has teamed up with the Indian investor Harry Mohiani to open a five-star hotel in the former Hotel Asturias, in the same square as the Four Seasons (Canalejas). That property will have 160 rooms (…).

Prices

The opening of these new luxury hotels will have an impact on room rates, which already saw a significant increase in this niche last year.

“Revenue per room (RevPar) in the five-star segment in Madrid has grown by 6.4% p.a. in recent years, almost four times more than the average in other European centres, due not only to the increase in rates but also the better performance in terms of occupancy rates”, say sources at Deloitte.

“The arrival of new luxury operators in Madrid will drive up the price of five-star hotels in the city. In fact, after carrying out comprehensive renovations, we have already seen examples of hotels that have increased their rates by 50%. The most exclusive hotels will charge €750 per night during certain periods of the year”, they add.

Original story: Expansión (by Rocío Ruiz)

Translation: Carmel Drake

Centro Canalejas’ Luxury Apartments Will Be Sold For c. €13,000/m2

4 November 2017 – Expansión

Centro Canalejas, located just a stone’s throw from Puerta del Sol, in the heart of Madrid, will open its doors at the beginning of 2019. It will house the first hotel to be operated by the Canadian luxury chain Four Seasons in Spain, as well as high-end homes, which will be sold for an average price of €13,000/m2. Moreover, it will include a shopping arcade on the lower floors and a 400-space parking lot.

The complex, promoted by OHL Desarrollos, Grupo Villar Mir and Mohari Limited – a company controlled by the Israeli businessman Mark Scheinberg– will unify seven historical buildings, some of which were constructed at the beginning of the nineteenth century, into a single unit, involving an investment of €525 million.

A luxury hotel operated by Four Seasons will occupy the majority of the space in the centre. Specifically, the hotel will have 200 rooms, whose surface areas will range from 45 m2 to 400 m2. They will occupy the entirety of the second, third, fourth and fifth floors, although the hotel will have a presence throughout the whole building. It will have 4,200 m2 of common areas as well as a spa, banquet halls and meeting rooms, one of which will have capacity for 600 people. Moreover, it will have two restaurants, one on the first floor, measuring 400 m2, and another on the seventh floor, measuring 425 m2.

Exclusive homes

The complex will also contain 22 exclusive homes with surface areas of between 150 m2 and 700 m2 for one of the penthouses, which will include a 350 m2 terrace. The homes, which will be located on the upper floors of the building, will be sold for an average price of €13,000 /m2.

“We have not started to market them yet. We obtained the definitive licence in July and we expect to start work in November, but several interested parties have already approached us”, explained Francisco J. Meliá, CEO of Centro Canalejas Madrid and Director General at OHL Desarrollos, the company responsible for developing the project.

Flagship development

Moreover, the centre will have a shopping arcade, measuring 15,000 m2, spread over three floors. The retail space will house luxury fashion and accessories brands, as well as gastronomic offerings.

The property developers and those responsible for the development have highlighted the architectural challenges involved in adapting the buildings to their new uses whilst respecting their heritage value and they underlined that more than €7 million has been invested in the conservation of 16,700 pieces.

“Centro Canalejas is going to be a flagship development in Madrid and not only because of its ocean liner shape”, explained the architect Carlos Lamela, Director of Estudio Lamela and author of this architectural project.

Original story: Expansión (by Artur Zanón and Rebeca Arroyo)

Translation: Carmel Drake

CBRE: Inv’t In Hotels Exceeded €700M In Q1

10 May 2017 – CBRE

Hotel investment in Spain is growing again, as are the main tourist indicators. Just when it seemed as if the YoY growth in hotel investment was beginning to slow down (based on the results for 2016), transactions worth almost 35% more were closed during the first three months of this year, than during the first quarter last year. According to the data compiled by CBRE Hotels, between January and March 2017, investment in hotel asset purchases amounted to €710 million, including not only hotels but also tourist apartments, aparthotels, as well as plots of land and buildings acquired for hotel use.

Of the 44 assets that changed hands during the first three months of 2017, approximately 55% belong to the urban segment and 45% to the vacation segment. With respect to the destination of investments, the Spanish capital stands out, accounting for more than 40% of the total volume invested compared to 27% in Barcelona, which despite its moratorium saw the sale of five hotels. The Balearic and Canary Islands, together with the Costa del Sol, accounted for another 19% of the total investment figure. The remaining investment was distributed across the rest of the peninsula.

During the first quarter, almost 40% of investments were carried out by private investors, compared with 55% during the first quarter of 2016. On the other hand, almost 20% of the volume invested was disbursed by hotel chains and operators, whilst the remaining 40% corresponded to institutional investors, including banks, sovereign funds, Socimis, fund managers, insurance companies and pension funds.

In terms of the types of contract, and based on the data from CBRE Hotels, 45% of the total transaction amount corresponded to operations in which the buyer became the manager of the establishment, whilst the remaining 55% related to investors that assigned the management of the establishment to the existing operator or to a new one.

In terms of the main operations that took place during the first quarter of the year, we highlight the sale of 50% of Centro Canalejas by OHL and Villar Mir; the acquisition of Hotel Velázquez, which was acquired by the Didra group; the purchase of NH Manzanares; and the operation involving the future Generator, which was acquired by Queensgate. At the same time, in the Catalan capital, the Hotel Silken Diagonal Barcelona and Hotel Generator Barcelona were sold, for a combined total of more than €100 million. CBRE Hotels brokered the sale of one hotel in Barcelona during the first quarter of the year.

Finally, several operations involving portfolios of hotels were also closed during the quarter, including the transaction completed by the Portobello group in March, which saw it acquire 95% of the Blue Sea Hotels & Resorts hotel chain, which owns several of the hotels that it manages.

Original story: CBRE 

Translation: Carmel Drake

Villar Mir Sells 50% Of Canalejas To PokerStars Founder

13 February 2017 – Expansión

Mark Scheinberg, the co-founder of the website PokerStars, has fought off other candidates, such as the Middle Eastern fund Adia, the real estate fund TH Real Estate and the banker Jaime Gilinski in the bid for the 50% stake in the company Centro Canalejas de Madrid that Villar Mir put up for sale last year.

The Israelí businessman and Isle of Man resident will pay €225 million for half of the development company behind the complex, and OHL will receive €78.85 million of that amount, after it sold the 17.5% stake that it owned in the company through its subsidiary OHL Desarrollos, confirmed the company last Thursday in a statement to Spain’s National Securities and Exchange Commission (CNMV).

Following the operation, OHL Desarrollos and Grupo Villar Mir, which will continue as shareholders of the company with stakes of 17.5% and 32.5%, respectively, will retain control over the management of the project until it opens. The sale will generate a profit of approximately €29 million for OHL.

Scheinberg, who is 43 years old and who has a fortune worth $4,100 million according to Forbes, thanks to the success of his online gaming portal, has whereby become the new partner in the project that Villar Mir is undertaking in the centre of Madrid. It involves the renovation of seven former Santander office buildings into a luxury complex containing a Four Seasons hotel, c. 20 high-end homes and a shopping arcade covering 9,000 m2. (…).

For this development, Villar Mir created a company in which its subsidiary Inmobiliaria Espacio owned a 75% stake, with the remaining 25% owned by OHL, which also assumed the roles of promoter, developer and construction company. The budget for the development was set at €500 million, an amount that the group was intending to fund in its entirety.

Nevertheless, problems with the group’s builder caused Villar Mir to propose the sale of a minority stake in the complex, amongst other divestments (…).

To accelerate this sale, Grupo Villar Mir engaged the real estate consultancy firm Colliers last September. A multitude of investors, from all sorts of backgrounds, were interested in the asset. In the end, the vendor opted for Scheinberg as a partner in its Madrilenian project. (…).

Project

The Canalejas Complex will open at the beginning of 2019, three and a half years later than planned, after work at the site was temporarily suspended due to differences in opinion regarding the conservation of the protected elements of the properties. (…).

Original story: Expansión (by Rocío Ruiz and Carlos Morán)

Translation: Carmel Drake