Moraleja Green Gets a Makeover with 19 New Stores
7 March 2019 – Expansión
Moraleja Green, the shopping centre located in Alcobendas, in north Madrid, saw its visitor numbers increase by 12% in Q4 2018, following the completion of a €12 million renovation project by its owner Kennedy Wilson. The US fund purchased the shopping centre, which has a surface area of 30,200 m2 and 1,300 parking spaces, from ING in 2015. Following its renovation, the medium-high end retail space opened 14 new stores last year and will welcome five more in 2019, with brands such as Mango, Dolores Promesas, Scalpers Women, Poete and Parfois all opening premises.
Shopping centres in Spain are enjoying something of a renaissance, despite the surge in online shopping. They offer consumers a plethora of in-person entertainment options besides retail, including gastronomic, leisure and sports facilities.
In particular, Moraleja Green’s renovation has allowed it to expand its gastronomic offering to include Tierra Burrito, Pizza Jardin and NYB restaurants, amongst others. The shopping centre also offers charging points for electric vehicles and access to wifi throughout its premises.
Original story: Expansión (by Rebeca Arroyo)
Translation: Carmel Drake