Decathlon Opens 3 New Stores In Central Madrid
5 September 2017 – Expansión
The French multinational sports equipment retailer Decathlon is raising its profile in the centre of Madrid by opening new large format stores in three of the Spanish capital’s main commercial thoroughfares.
Specifically, Decathlon is going to open one store at number 63 on Calle Princesa. The premises, which are owned by a family office, comprise two retail floors and a basement, with a total surface area of 1,700 m2. The operation has been advised by JLL. Similarly, the company is going to open a store with a surface area of 2,400 m2 in the Mercado de Fuencarral building, located at number 45 on the central Madrilenian street.
The Mercado de Fuencarral, which has been closed since 2015, comprises three floors and has undergone a complete renovation to be leased to a single tenant. The property is now owed by the real estate manager AEW, after it purchased the building this summer from Activum SG Capital Management (ASG) for €50 million.
Similarly, the sportswear firm will soon open a store at numbers 22 and 24 on Calle Ortega y Gasset spanning 2,600 m2.
Decathlon, which made its debut in Spain in 1992 with the opening of a shop in Badalona, currently has 158 stores across the country and six logistics centres, two of which are continental supply points.
In this way, Spain is the multinational’s third largest market by number of stores behind France (305) and China (222). As part of its strategy to bring stores closer to city centres, the French group has opened 37 Decathlon City stores in Spain over the last few years.
Original story: Expansión (by Rebeca Arroyo)
Translation: Carmel Drake