09 July, Corriere della Sera
Three billion euro. By the end of 2018, the investments in hotel facilities will reach levels never imagined before. The figures are expected to achieve next year 3.2 billion, doubling the numbers registered during the recession. These results are included in the hospitality survey created by Scenari Immobiliari in collaboration with Sorgente Sgr. The report contains a broad overview of the European market that has Italy as its protagonist. In comparison with the main European cities, Milan, and to a lesser extent Rome, reported an excellent performance.
In the first four months of 2018, Milan registered an average daily revenue equal to 106.80 euro per room, with a 9.1% yearly increase, thanks to the growth of occupation by 2% and of the rates by 6%. The average price for a room is 154 euro, second only to Paris with 231 euro. The returns for each room in Italy are the highest in Europe, namely 78.10 euro per day, having increased by 6% on a yearly basis. France is second with 72.90 euro. For what concerns investments, funds and hotel groups focus on prime properties. 20% of the nearly nine thousand rooms transacted in the last 12 months were in five-star hotels and 60% in four-stars. Families are another interesting target, as shown by the remarkable results of the Abruzzo-based group Bluserena, which acquired tourist resorts in Abruzzo, Calabria and Sardinia.
The highest price per room (530 thousand euro) was registered in a small luxury hotel in Venice, the five-star hotel Palazzo Stern: 12.7 million for 24 rooms. DeA Capital invested 60 million for the 300 rooms of the Nyx Hotel in Milan, near the central station.
Moreover, Scenari Immobiliari reports 59 openings for new hotels in the last 12 months, for a total of over 8,000 rooms. Also in this case, the most significant openings concerned five- and four-star hotels, but there have been operations also for budget hotels.
There have been four opening in Milan: Savona 18 Suites, in the heart of the design district, it’s a four-star of the group Blue Hotels featuring 43 rooms; IH Hotel, another four-star, a modern hotel with 87 rooms in Navigli, in Via Watt; Meininger Hotel Garibaldi, which will open in September another hotel in Lambrate, the hotel offers a budget solution combining hotel and hostel. Finally, there is B&B Central Station, a three-star hotel that mixes hotel and bread & breakfast featuring 92 rooms in Via Napo Torriani. The biggest facility inaugurated last year was the TH Resort in Sestriere (240 rooms), followed by the Marriott in Segrate (200 rooms), a business hotel near the Linate airport.
Source: Corriere della Sera
Translator: Cristina Ambrosi